Why Invest?
Top five reasons to implement a trade spend(TS) and forecast management system
We believe that effective trade spend and forecast management can yield huge benefits for FMCG companies. Here's why:
- TS is by far the largest expense. Companies can (and usually) spend up to 25% of total gross sales on TS alone. Don't the grocery chains love it! TS moneys form one of their principle incomes. It is clear that even the slightest variation in overall TS percentage expenditure can have huge benefits on the bottom line.
- TS is very complicated. Vast numbers of promotions, varying payment terms and methods, accruals, invoice deals, EDLP deals, internal accounts, claims, rebates, ... the list goes on! Excel spreadsheets simply don't cut it.
- Collaboration. Different account managers manage different customers and customer groups; different product managers manage different product groups. The marketing and sales teams need to be able to view promotional calendars. Clerks need to process claims. The board needs to see top line numbers. A single integrated system is required to effectively manage trade spend accross all these roles.
- Promotions have the largest impact on the forecast. More than anything else, promotional spikes have the greatest impact on the forecast, and forecast accuracy is imperative for effectively driving the supply chain. A good forecast yields fewer out of stock situations, reduces write-offs and keeps customers happy.
- Promotional impact improvements. A good solution can help create more effective promotional programs yielding greater returns.
Top five reasons to implement with Blueshift
Blueshift has the best solution! Here's why:
- Functional Superiority. Our solution does everything you need to crawl, walk and then run. From basic visibilty to high power revenue and volume forecasts, we have you covered.
- Technical Superiority. Our solution combines some of the latest technologies to provide a very fast, highly functional system.
- Price. Our solution is the best value for money. This in turn means a greater ROI.
- Adaptability. Our solution has business logic that is master data driven. This means that it is highly adaptable to your specific business.
- It's a translator! Account Managers set work with promotions. The finance department handles GL entries, accrual entries, and more. Our solution acts as a translator between the two, smoothing what is traditionally a communication barrier.
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